How does this work & what are the benefits?
Passing Cometly's high quality data back to the TikTok ads platform has many benefits.
Video below sourced from: Cometly 101: How it works
How to configure the Cometly TikTok conversion API
1. Navigate to your Cometly 'Events Manager'
2. Next, go to the 'Conversion API' page
3. Toggle the TikTok CAPI 'On'
