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AI Chat Prompt Library

A categorized list of powerful AI Chat prompts to analyze and optimize ad performance in Cometly.

Updated this week

💸 Budget Allocation & Turn On/Off Decisions

“Which campaigns should I increase the budget on this week?”
“Are there any campaigns I should decrease budget on based on results?”
“What ad sets are strong candidates for scaling right now?”
“Which campaigns are too volatile to scale?”
“What should I pause immediately due to low ROAS?”
“Are there any paused campaigns I should consider turning back on?”
“Which ad sets are performing well on low spend and deserve more budget?”
“Are there any high-spend ad sets underperforming that I should cut?”
“Should I increase or decrease the budget on [Campaign Name]?”
“What’s the impact if I cut spend by 50% on my lowest-performing ad set?”
“Which campaigns would benefit most from budget reallocation?”
“Is there a better way to distribute budget across my campaigns?”
“What’s the best campaign to shift budget away from right now?”
“What happens if I split my top campaign into two smaller budgets?”
“Are any campaigns worth restarting based on past performance?”
“Should I turn off underperforming ads within my top campaign?”
“Which campaigns are on the edge of profitability and need a tweak?”
“What are my best performing low-budget campaigns that could scale profitably?”
“Are there any campaigns that spike when I increase spend, even a little?”
“Is it better to increase budget on campaign A or campaign B?”
“What’s the risk of scaling campaign X with a $100/day increase?”
“Which campaign is most likely to benefit from a budget consolidation?”
“Should I reduce spend across all broad targeting campaigns?”
“What’s the expected impact of moving budget from prospecting to retargeting?”
“Are there any ROAS-positive ads that are being underfunded?”
“What should I completely turn off to save budget without hurting results?”


💰 Budget & Spend Efficiency

“Which campaigns are overspending without converting?”
“Where am I wasting the most budget right now?”
“Which ad sets are spending but not driving results?”
“What’s the most efficient campaign by cost per purchase?”
“Which ads have the lowest cost per lead in the last 7 days?”
“What is my cost per result trend over the past month?”
“Which campaign has the highest spend but lowest ROAS?”
“Are there any ad sets with low spend but high conversion rates?”
“What’s my average cost per lead by campaign?”
“Show me campaigns with poor spend-to-revenue ratios.”


🎨 Creatives & Ad Performance

“Which creative is driving the most conversions this week?”
“What headline and image combo is performing best?”
“Are there any creatives fatiguing or showing performance drops?”
“Which ad creative has the highest ROAS right now?”
“What are my top-performing ads by CTR and conversion rate?”
“Which ads have the highest engagement rate?”
“Any video ads outperforming image ads?”
“What copy variations are driving the most sales?”
“Which creative type (video, carousel, static) is performing best?”
“What are the most clicked creatives in the last 14 days?”


🎯 Audiences & Targeting

“Which audiences are converting the best right now?”
“Any interest-based audiences I should try next?”
“Which lookalike audiences are performing best this month?”
“Are there any audiences I should exclude based on poor results?”
“What audience segments are producing the lowest cost per lead?”
“Which countries or regions are performing best by ROAS?”
“Is age or gender impacting performance on any campaigns?”
“What audience has the highest CTR right now?”
“Are custom audiences outperforming lookalike audiences?”
“What targeting combinations are underperforming?”


📈 Scaling, Duplicating & Budget Allocation

“What campaign should I scale next?”
“Which ad sets should I duplicate with a higher budget?”
“Where should I increase budget to get the most return?”
“What’s the best-performing ad I should scale today?”
“If I double my budget on a campaign, what’s the projected outcome?”
“What’s my highest-performing ad set with room to scale?”
“Which campaigns are stable enough to scale right now?”
“Which campaigns get better performance when scaled?”
“Where should I consolidate budgets to improve efficiency?”
“Show me the best candidates for campaign duplication.”


🔁 Optimization Opportunities

“What changes should I make to improve my ROAS?”
“Which ads should I pause based on performance?”
“Are there any underperforming ad sets I should test with new creatives?”
“Any campaigns that need fresh audiences or targeting?”
“What’s my biggest opportunity for optimization this week?”
“What campaigns are dropping in performance and need attention?”
“Which campaigns are improving week-over-week?”
“What’s the best-performing bid strategy in my account?”
“Are any placements dragging down results?”
“Which ad set optimizations increased results in the past 30 days?”


📊 Performance Trends & Patterns

“What are the top trends in performance this month?”
“How has ROAS changed over the last 7 days?”
“Which campaigns are seeing consistent growth over time?”
“Did my CTR improve or decline week-over-week?”
“Which days of the week perform best for my ads?”
“What’s my average conversion rate trend by campaign?”
“Are there any spikes or drops in lead volume I should know about?”
“How has my cost per purchase changed since last month?”
“What are the best-performing days/times for conversions?”
“Is there seasonality or weekday performance variation in my ads?”


🧪 Testing & Experimentation

“What creatives should I test next based on current winners?”
“What audience types should I test that I haven’t tried yet?”
“Is my A/B test showing a clear winner?”
“What targeting experiments should I try next?”
“What’s the impact of recent creative tests?”
“Which new headline variations could outperform my current best?”
“Are new interest-based tests outperforming my old ones?”
“Which campaign settings are producing the most stable results?”
“Should I test campaign budget optimization on this account?”
“What campaign or ad set structures are working best?”


🧠 Strategic Insights & Forecasting

“What’s my forecasted revenue if current trends continue?”
“Based on my ROAS, what’s the optimal budget for next week?”
“What’s the revenue projection if I increase ad spend by 20%?”
“Where should I allocate budget to meet a $50,000 sales goal?”
“What is my most reliable ad set for hitting lead goals?”
“Which funnel stage is underperforming in my current setup?”
“What’s the lifetime value generated per campaign?”
“How many leads can I expect if I spend $5,000 next week?”
“What campaign has the best return over time (LTV)?”
“Based on past data, what’s likely to happen if I relaunch [Campaign X]?”

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